Trademark Battles – Cleveland Guardians, pt 1
Have you heard? The Cleveland Indians, a MLB team, are planning to rename themselves to the “Cleveland Guardians.” One little problem: that...Read More
Trademarks and Rip-Offs
Many entrepreneurs have at least one trademark in their company; some have many. Trademarks, once registered, can last forever as long as...Read More
Common Trademark Issues Most People Don’t Know About
Most entrepreneurs have a decent basic grasp of trademark: it protects your name or tagline and keeps other people from using it,...Read More
How Important Is A Fictitous Name Or Trade Name?
The basics of fictitious names or trade names. Our video discusses the legal concept of Fictitious Name, also known as a “DBA”...Read More
What If Someone Else Gets A Trademark On My Company Name?
I have been discussing what happens when you wait too long to register a federal trademark on your company’s name. (See Article 1 and Article...Read More
Can You Trademark Your Company Name After Someone Else Starts Using It?
The Trademark Dilemma In a previous post I discussed the scenario where Alex, a (hypothetical) successful business owner in Virginia, discovered that someone else...Read More
What If You Don’t Trademark Your Company Name?
The Conflict Of The Same Name It has taken a couple of years since starting up, but Alex’s company, Dynamic Drivers, LLC,...Read More
Copyright vs Trademark
[BONUS: I will be talking about this topic on Nov 16, 2017 at McLean Business Forum. Join me and 50+ other entrepreneurs...Read More
When to Apply for a Trademark
[BONUS: I will be talking about Trademark (and Copyright) on Nov 16, 2017 at McLean Business Forum. Join me and 50+ other entrepreneurs...Read More
Employee Engagement–Beat The Odds
A January Gallup poll reported that only 31.5% of the corporate workforce is engaged, 51% is not engaged and 17.5% is actively disengaged. I suggest that you...Read More
When Should You Apply For Trademark
When Should You Apply For Trademark? I get this question about trademarks a lot from entrepreneurs who are just starting up. The...Read More
What You Should Be Working On Right Now, Part III
Be confident while investing in building your brand by getting a trademark. This post is the third in a five-part series on...Read More
Trademark Defense: Seeing Red (Bull!)
Red Bull has picked a trademark fight over the name of a little Virginia Brewery called Old Ox. What’s at stake? A trademark...Read More
What You Should Be Working On Right Now, Part I
This post is the first part of a series on the most important thing you—the entrepreneur, or soon to be one—should be...Read More
Memorable Brand Names And Trademark
There’s a cool article here in Inc.com about the process of finding a memorable name for your company or product. Note that naming is not only about...Read More
Food Without Brands
Imagine walking into a grocery store and never having to go through the psychological challenges that go along with purchasing products. Imagine...Read More