Stock In Lieu Of Cash For Employees
I have been getting a lot of inquiries lately about what to do if you are a prospective employee of a start-up... Read More
What You Should Be Working On Right Now, Part III
Be confident while investing in building your brand by getting a trademark. This post is the third in a five-part series on... Read More
Trademark Defense: Seeing Red (Bull!)
Red Bull has picked a trademark fight over the name of a little Virginia Brewery called Old Ox. What’s at stake? A trademark... Read More
What This Investor Wants To Know
In a quick 45-second clip here, Mark Cuban, billionaire entrepreneur and now investor, tells everyone that these are the four things he... Read More
What You Should Be Working On Right Now, Part II
Start this new year with a plan to create value in your company every day by improving your Trade Secrets. This post... Read More
Memorable Brand Names And Trademark
There’s a cool article here in Inc.com about the process of finding a memorable name for your company or product. Note that naming is not only about... Read More
Employees Or Independent Contractors For Your Tech Company
Starting a technology company may be rewarding, but there are a lot of considerations. Tech companies’ ideas are routinely stolen and re-purposed; they often must... Read More
Food Without Brands
Imagine walking into a grocery store and never having to go through the psychological challenges that go along with purchasing products. Imagine... Read More
The 3 Most Valuable Business Assets Your Company Can Have
When asked what contributed to their success, many entrepreneurs say they have the best people. Sorry to burst your bubble, but that’s... Read More