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Trademark Registration

Trademark Application

  • 1. Mark's Owner

  • Usually the Company's name, may be an individual.
  • If the owner is the Company, in what state is the Company registered. If an individual, that person's home state.
  • Record a contact phone number if different from your own
  • Record a contact email address if different from your own
  • 2. Trademark Type

    If you are only using a Literal mark complete section 2(a). If you are using a Graphical mark complete sections 2(b) and 2(c).

    Important Note: Each application can be for only one mark. If you want to get a trademark on a name and on a logo, It is recommended to apply for the name first.
  • If the mark is only with no special characters or color to the text, enter the words below
  • A graphical mark might include a graphic plus your name, or the graphic only, or it might be your name in a stylized font. The Trademark office describes some limitations on the file that contains a graphical mark: All black-and-white .jpg images and color jpg images should be scanned at no less than 300 dots per inch and no more than 350 per inch, and having a length and width of no less than 250 pixels and no more than 944 pixels; e.g., a valid pixel dimension is 640 X 480 pixels.

    Important Note: You must upload a jpg (NOT a pdf, png, gif, or other format) of the mark .
    Accepted file types: jpg.
  • Write a complete description of the mark, including all graphical elements, all literal elements, and where the colors (including black and white) are used. Be very detailed.
  • The description is not marketing copy. Make it one phrase or sentence that is descriptive, not persuasive. The description you record here should be limited to words that you consider important key words. The description should be as short as you can reasonably make it. If you need to make it longer, understand this principle: Short descriptions usually mean your are claiming a broader field, while longer descriptions usually mean you are narrowing your field. If “Business consulting” works, use that. If you want to be more specific you could add qualifying phrases: “Business consulting on how to register trademarks on goods in the fields of food and wine production and packaging.”
  • You must submit a specimen that shows the mark being used in commerce, that is, you must actually be selling your goods or services under the name or graphic you want to claim as your trademark.

    (If you are not actively selling your product or service, STOP this application and call Argent Place Law (1-703-539-2518) for different instructions.)

    Here are the guidelines for acceptable specimen, which depends on whether your description mentions a good or service:

    Goods: If you are going to apply for a trademark on a good (tangible object that you sell) take a picture of the good with the mark attached. This may be a label hanging from the good (such as a hang tag on an article of clothing) or the mark may be imprinted on the good itself.

    Services: If you advertise your services on your website, make one or more screenshots of those pages, or print the pages to pdf. The “Services” page of your website is probably a good one to use. Sometimes the “About us” page will work too. If you have printed advertising materials, you can use a scan of those materials. Sometimes your business card describes your product or service.

    IMPORTANT NOTE: only .pdf files are able to be attached for this portion.
    Accepted file types: pdf.
  • If you advertise the goods or services from 4 above on your website, what is the website url where those goods or services are advertised with to your logo?
  • On what date did you first use the mark to sell, or advertise for sale, the product or service you described above? This might be the date that you first used the specimen above. You must be honest about this date.

    A valid specimen depends on whether you are going to attach your mark to a good or a service.