The Generational Fit

How to effectively lead or manage generations in the workplace has been a hot topic for 2014. Data, statistics, and a few very cool infographics have been published to emphasize a great divide between generations. Top business publications such as The Wall Street Journal published many articles about how difficult...
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Memorable Brand Names And Trademark

There’s a cool article here in Inc.com about the process of finding a memorable name for your company or product. Note that naming is not only about creativity; the legal aspects of trademark must be considered. A trademark is a name, graphical logo, or other device that associates a product or service with the supplier...
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Employees Or Independent Contractors For Your Tech Company

Starting a technology company may be rewarding, but there are a lot of considerations. Tech companies’ ideas are routinely stolen and re-purposed; they often must rely on other people during the development process; they may require a lot of capital (especially companies that will produce a tangible product); and building a company that outlasts the founder requires substantial...
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